Richard GonzalezRichard Gonzalez

Center Director, Research Center for Group Dynamics, Institute for Social Research
Director, BioSocial Methods Collaborative, RCGD
Amos N Tversky Collegiate Professor, Psychology and Statistics, LSA
Professor of Marketing, Stephen M Ross School of Business
Professor of Integrative Systems and Design, College of Engineering

 

E-mail: Email Richard Gonzalez
Address: Research Center for Group Dynamics
Institute for Social Research
University of Michigan
426 Thompson Street
Ann Arbor, Michigan 48106
Phone: 734-647-6785

Decision Making

When emotions are both positive and negative

Richard Gonzalez Center Director, Research Center for Group Dynamics, Institute for Social ResearchDirector, BioSocial Methods Collaborative, RCGDAmos N Tversky Collegiate Professor, Psychology and Statistics, LSAProfessor of Marketing, Stephen M Ross School of...

When words speak louder than actions

Richard Gonzalez Center Director, Research Center for Group Dynamics, Institute for Social ResearchDirector, BioSocial Methods Collaborative, RCGDAmos N Tversky Collegiate Professor, Psychology and Statistics, LSAProfessor of Marketing, Stephen M Ross School of...

Reviewing the endowment-contrast model of happiness and well-being

Richard Gonzalez Center Director, Research Center for Group Dynamics, Institute for Social ResearchDirector, BioSocial Methods Collaborative, RCGDAmos N Tversky Collegiate Professor, Psychology and Statistics, LSAProfessor of Marketing, Stephen M Ross School of...

Extending prospect theory to cases where probabilities are not known

Richard Gonzalez Center Director, Research Center for Group Dynamics, Institute for Social ResearchDirector, BioSocial Methods Collaborative, RCGDAmos N Tversky Collegiate Professor, Psychology and Statistics, LSAProfessor of Marketing, Stephen M Ross School of...